<p>Pierre is a senior brand and marketing leader specialising in brand transformation, audience growth and modernising heritage businesses for new generations. Over the last 20 years, he has worked with globally recognised brands including LEGO, Disney, the BBC and Auto Trader, helping brands stay culturally relevant and commercially successful in rapidly changing markets.</p>

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A H Baldwin & Sons Ltd has a history that dates back to 1872, and is one of the largest and longest established numismatic dealers and auction houses in the world. As a distinguished name in the numismatic trade, they have seamlessly transitioned into the world of bullion, bringing unparalleled expertise and commitment to quality to a broader audience.

Established in 1872, Baldwin's has been a cornerstone of the numismatic trade, earning a reputation for integrity, authenticity, and a passion for the rare and precious. For over a century and a half, we have been at the forefront of preserving and promoting the art and history encapsulated within rare coins and precious metals.

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Pierre Dadd

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